MINI counrtyman | TV

With BSSP, I was a part of launching the directorial career of one of the most awarded US creative directors turned director, Steve Mapp, with these spots for the MINI Countryman. Steve sold the spots and then we partnered with Tool of North America to bring them together. I acted as an agency/line producer hybrid.

CREDITS

Agency: Butler Shine Stern & Partners
Client: MINI
Production: Tool of North America
Director: Steve Mapp
Edit: Pete Koob
VFX: The Mill

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MINI clubman | Web

For the new MINI Clubman launch, we produced a series of short films shot at BMW in Munich, directed by Oliver Würffell / Pulse Films and fireapple. We talked to the whole design and engineering teams and here is the vision of the MINI Clubman told from their head of design, Anders Warming.

CREDITS

Agency: Butler Shine Stern & Partners
Client: MINI
Production: Pulse Films Director: Oliver Würffell

Chief executive designer Anders Warming on the vision of the new MINI Clubman. It's the largest and most sophisticated MINI ever built ushers in a new era of motoring with comfortable seating for five, iconic split rear doors that open with a foot-activated sensor, and a top-shelf interior outfitted with premium materials and cutting-edge technology. Client: MINI Agency: BSSP Production: Pulse Films Service Production: fireapple Director: Oliver Würffell DP: Kaspar Kaven 2nd DP: Clemens Krüger Edit: Max Neumeier Score: Blut